Eficalink Logo

Eficalink Logo and Type

A logo inspired by the company’s initial “E,” symbolizing infinite potential, growth, and the richness and harmony of everyone involved.

We designed the logo for Eficalink, a sales support company based in Okayama City, Okayama Prefecture. Founded in 2025, Eficalink is a newly established company whose name is derived from “efficacy / self-efficacy” and “link,” reflecting both effectiveness and the concept of connection. The logo design takes the company’s initial “E” as its motif, connecting two mirrored Es to represent “link.” The shape also forms an infinity (∞) symbol, symbolizing Eficalink’s potential and growth. Its dynamic and expansive form conveys the freshness of a startup while simultaneously expressing the company’s unlimited future possibilities. Additionally, the use of multiple shades of the same color family represents the richness and harmony shared between the company, its clients, and all those involved. We hope this logo will establish Eficalink’s brand identity and serve as a symbolic representation that connects to the future.

Eficalink Logo
Eficalink Horizontal Logo Lockup
Eficalink Vertical Logo Lockup

Credits

Planning Art Direction Logo Design Branding
Shozo Karato, AEDI Inc.
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AEDI Office

AEDI Logo

AEDI Inc. is a web and graphic design company based in Kurashiki, Okayama, Japan. We provide services including web design, graphic design, motion design, character design, and brand design. Through the power of design and technology, we help clients uncover the unique value of their services and products, and deliver new value to their audiences.

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