Eficalink Logo

- Client
- Eficalink
- Year
- 2025
A logo inspired by the company’s initial “E,” symbolizing infinite potential, growth, and the richness and harmony of everyone involved.
We designed the logo for Eficalink, a sales support company based in Okayama City, Okayama Prefecture. Founded in 2025, Eficalink is a newly established company whose name is derived from “efficacy / self-efficacy” and “link,” reflecting both effectiveness and the concept of connection. The logo design takes the company’s initial “E” as its motif, connecting two mirrored Es to represent “link.” The shape also forms an infinity (∞) symbol, symbolizing Eficalink’s potential and growth. Its dynamic and expansive form conveys the freshness of a startup while simultaneously expressing the company’s unlimited future possibilities. Additionally, the use of multiple shades of the same color family represents the richness and harmony shared between the company, its clients, and all those involved. We hope this logo will establish Eficalink’s brand identity and serve as a symbolic representation that connects to the future.



Credits
- Planning Art Direction Logo Design Branding
- Shozo Karato, AEDI Inc.