AND - Italian Japanese Restaurant Logo, Shop Card, Business Card and Menu

And Logo Mark + Shop Card + Business Card - Main Visual

Incorporating the restaurant's concept into the logo design.

We handled the logo design, typography, shop card, business cards, menu design, menu naming, and branding for the Italian × Japanese fusion cuisine restaurant 'AND' located in Kurashiki City, Okayama Prefecture's Beautiful View District. The name 'AND' and the concept of the restaurant stem from the fusion of Italian and Japanese creative cuisine, as well as the pairing (marriage) of AND's dishes with carefully selected wines. We incorporated this restaurant's concept into the logo mark by combining the English alphabet '&' and the intertwining of grape vines representing wine. The shop card and business cards are designed solidly, based on the logo, to evoke the ambiance and cuisine of AND and create a sense of sophistication. AND is located within Kurashiki's Beautiful View District, a popular tourist spot in Okayama Prefecture, just a 3-minute walk from the Ohara Museum of Art. We invite not only locals from Okayama and Kurashiki but also visitors touring the area to come and enjoy our exquisite Italian and Japanese fusion cuisine and carefully selected wines.
Note: The menu and content mentioned reflect the information as of 2019.

And Logotype
And Logo Mark - White on Purple Background
And Shop Card
And Business Card
And Signboard (Metal Signboard)
And Shop Card (Photograph)
And Menu List Purple
And Menu List Black
And Menu List white 01
And Menu List white 02


Project Management Creative Direction Art Direction Logo Design Shop Card Design Business Card Design Menu Design Naming Branding
Shozo Karato at AEDI Inc.
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